CLIENT
BitX Funding is a small business loan marketplace out of Fairfield, Connecticut.
Todd had someone creating content on a regular basis for the site, but he was looking for someone to create consistent, higher quality content that resonated better with his audience.
The work I performed for BitX consisted of conducting keyword/topical & competitive research, creating new blog content for the website, and contralto re-strategizing as a result of reviewing analytics and KPIs.
I was able to triple (300% increase) BitX's organic search traffic from 800 visits per month to 2,400 visits per month though a series of carefully researched and crafted original blog content. As a result, their number of loan applications tripled as well (300% increase). This all happened in a course of only 12 months. Big thanks to Todd and team at BitX Funding for being one of my first clients.